Ledger makes a strong move by permanently reducing the price of its Nano S Plus from 79 € to 49 €. This historic price drop opens the doors to crypto self-custody for a wider audience.
Zero Excuse to Secure Your Crypto: The Ledger Nano S+ at 49€
This article is presented as part of a commercial collaboration with Ledger.
At 49 €, the Ledger Nano S Plus becomes the most accessible option on the market to protect your crypto, not to mention the 10$ of Bitcoin offered with any Ledger wallet purchase, still available. In a time when exchange hacks and failures are on the rise, the argument is clear: security is no longer a luxury, it’s a necessity.
Ledger adopts a clear strategy: at this price point, there are no more excuses to keep your assets on a centralized platform or in a hot wallet. Cold storage finally becomes a straightforward choice for all investors, whether beginners or experienced.
The Ultimate Backup Wallet
This price drop also positions the Nano S Plus as the perfect tool to serve as a backup wallet. Many experienced users opt for a more premium model like the Ledger Stax or the Ledger Flex for their daily use, but keep a Nano S Plus as a backup.
In case of loss or failure of the primary device, having a ready-to-use Nano S Plus, already configured or securely stored, allows for immediate restoration of access to your wallet, similar to a Recovery Key. For less than 50 €, it’s a security strategy that many investors will no longer hesitate to implement.
The Perfect Entry Point for Newcomers
Finally, this repositioning makes the Nano S Plus the best possible entry point into the world of self custody. For the millions of newcomers discovering crypto, spending 49 € to secure their first BTC, ETH, HYPE, or SOL is a logical, accessible, and reassuring step.
The Ledger ecosystem remains fully integrated with Ledger Live, the application that allows for asset management, interaction with DeFi and NFTs, and even benefits from services like Ledger Recover for key backup.
A Lasting Change
Unlike temporary promotions, this price reduction is not limited in time: Ledger confirms that the 49 € price is now permanent. A clear strategy aimed at massively expanding the user base and establishing self-custody as an industry standard.
With this announcement, Ledger sends a strong message: security is no longer an option, it finally becomes universal and affordable.