Donald Trump no longer satisfies with Truth Social. His media empire now aims to make its mark on Wall Street through a crypto ETF. The New York Stock Exchange (NYSE) has officially filed a request to amend its rules to list the Truth Social Bitcoin and Ethereum ETF, a fund proposed by Trump Media & Technology Group.
Specifically, this ETF would consist of 75% Bitcoin and 25% Ethereum, with Crypto.com playing a role as both custodian and liquidity provider. This move signifies more than just a marketing ploy; it represents a solid, institutionalized project.
A crypto offensive led by Trump Media
Since his return to the White House, Trump has been playing a new card: turning crypto into a cornerstone of his economic image. Following promises to ban central bank digital currencies (CBDCs) and the establishment of a national BTC reserve, he now pushes forth a Bitcoin Ethereum ETF directly tied to his brand.
And this is just the beginning. Trump Media, with the support of Yorkville Advisors, is preparing a full series of politically-oriented funds:
- America First Bitcoin Fund
- America First Blockchain Leaders Fund
- America First Stablecoin Income Fund
Currently, only the ‘Truth Social’ fund has been officially submitted to the SEC. But the ambition is clear: to shape a Made in MAGA crypto ecosystem.
2.4 billion dollars to build a Bitcoin reserve?
Just a few weeks ago, Trump Media announced plans to raise $2.4 billion to establish a Bitcoin treasury. To date, no confirmed purchases…but the momentum is evident: to firmly establish a presence in the crypto world with a clear, polarizing, and above all, profitable vision.
This filing does not guarantee ETF approval; the SEC will need to give the green light through the 19b-4 process, but it marks a crucial regulatory step.
