Coinhouse Overhauls Pricing Strategy and Launches Humorous Campaign to Demystify Crypto
Coinhouse is revamping its pricing structure with significantly reduced fees on subscriptions and transactions in an effort to compete with giants like Coinbase, Paymium, and eToro.
The French platform is adopting a bold popularization strategy with a humorous and quirky campaign to demystify cryptocurrency for the general public.
With over 150,000 clients, Coinhouse aims to expand its user base by focusing on accessibility, education, and trust to reach a young and novice audience.
